Native mobile advertising startup Avocarrot announced that it has been acquired by Glispa Global Group, a mobile ad tech pioneer, for $20 million. With this, Glispa Global Group will further bolster its native advertising monetization business for app developers.
Based in San Francisco and Athens, Avocarrot is a high growth native advertising Supply-Side Platform leveraging programmatic advertising and Real-Time-Bidding technologies to help automate the buying and selling of mobile advertising.
The WilmerHale deal team was led by Partner Daniel Zimmermann and included Partners Bill Caporizzo and Richard Andersen, Counsel John Lee, and Associates Jaclyn Ammon and Molly Holsinger.
For more information read “Native mobile adtech startup Avocarrot acquired by Glispa Global Group for $20M,” published by TechCrunch on September 13, 2016.